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The right way to BE UNIQUE

Frutiger

 

The most important thing I learned is that readability and beauty are very similar and that typographic design should be felt but not felt by the reader

 

Adrian Frutiger (1928 – 2015)

DESIGNER

Anima Linotype

Anima Linotype

Visible from the outside due to the subtle transparency of the acetate and made to an exclusive Good’s design, it reproduces - with an engraved inscription - the right way to look at things developed from right to left, like the lead lines produced by the traditional Linotype typographic machine, invented in 1886 and defined by Thomas Edison as The Eighth Wonder of the World.

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Colore Lenti

Lens Color

Seleziona il colore delle lenti.

Select the desired color.

  • colorGE001
  • colorGE001
  • colorGE002
  • colorGE003
  • colorGE004
  • colorGE005
  • colorGE006
  • colorGE007
  • colorGE008
  • colorGE009
  • colorGE010
  • colorGE011
  • colorGE012
  • colorGE013
  • colorGE014
  • colorGE015

Montatura

Frames

Seleziona la montatura desiderata.

Select the desired frame.



image Frame
image Frame

Inspiration

Our Frutiger frame style is inspired by the Frutiger typeface, created in France in 1975 by the skilful hands of the Swiss Adrian Frutiger, as a typeface to be adopted for the signage of the newly established Charles De Gaulle Airport in Paris. The key feature of Frutiger’s typeface is its high readability, even on a very small scale, thanks to the large kerning and the very prominent ascending and descending rods. Essential, authoritative, but pleasingly harmonious, it has an exquisitely contemporary character.

Description

Biocetate: The frame is in Mazzucchelli M49 bioacetate, 100% recyclable and biodegradable, without chemical agglomerates to avoid allergic reactions and its natural origin is also revealed to the touch with a pleasant “warm and silky effect”.

Front frame: The frame front reproduces the original font design in proportion to the thicknesses between the relatively homogeneous horizontal and vertical temples and the inclination of the ascending and descending temples. The resulting frame has a delicately retro-futuristic taste, linear but not lacking in character.

Temples: The temple is attached to the front via a UPN hinge through two riveted rivets, leaving the metal hinge visible. The perforated ‘O’ from the Good’s branding is reproduced at the edge of each temple.

Hinge: the exclusive hinge created by Good’s, inspired by the UPN metal beam used in construction, runs entirely through the acetate front end and is anchored with a lateral screw that allows for greater stability and ease of replacement.

Curiosity

Frutiger stated that a letter follows the same canons of beauty as a face: a beautiful letter is perfect in proportions. If the bar of a ‘T’ is set too high, or if the curve of an ‘A’ is set too low, this disproportion jars like a long nose or a small chin

Specific

  • 100% handmade in Italy
  • 90 PIECES LIMITED EDITION
  • Mazzucchelli M49 bio-acetate, polished by hand
  • Details are all milled and manufactured by hand, through 60 processing steps